In My Sundays
Pajamas

From Idea to $1.2M Launch:

Turned the dream of a luxury pajama line into a $10M brand. White-glove design and development turned into a sellout success, with the brand requested by the Kardashians and worn by top influencers.

Our Areas of Expertise:

  • Market research, brand strategy, and visual direction

  • Line planning and assortment determination

  • Supply chain vetted and established

  • Designed and developed product, including tech packs and packaging

  • Supported marketing and launch strategies

  • Ideated concepts for launch campaign and photoshoot

  • Set up logistics for importing and 3PL

  • Trained and optimized client’s internal team for future seasons

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